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Short Code Short Cuts

Did you know that SendPress supports all sorts of short codes? We have short codes for newsletter signups and managing your subscription for example. Short codes are one of the best ways to make life easier when managing your WordPress site. But my favorite short code is [sp-recent-posts]. It’s been there for a long time.…

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5 Steps to Writing Killer Marketing Emails

Today’s consumers are overwhelmed by the barrage of marketing emails that arrive in their inboxes on a daily basis. How do you make your own marketing emails stand out from the others? You can follow five simple steps to ensure that your marketing emails grab the recipient’s attention and get your message read, not deleted.…

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How to Automate Your Social Media Posting

You dutifully set up on the most popular social media sites in your industry and niche. You create quality content designed to engage your audience and have viral reach. Hubspot reports that the majority of marketers are spending 6 hours a week managing their social networks. How can you handle a widespread social media presence…

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7 Twitter Users to Follow if You Use Email Marketing

Although many marketers try to put all their focus on social media advertising, industry leaders understand that email marketing is still essential. It provides countless benefits that simply cannot be obtained through other marketing strategies. If you’re using email marketing, following these experts on Twitter can help you focus your strategy. Simms Jenkins @SimmsJenkins Simms…

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How to Increase Email Opt-In Rates on Your WordPress Site

To increase the number of email opt-ins generated by your WordPress site, you can either increase traffic or improve opt-in rates. While boosting traffic can be unpredictable, even a small increase in opt-in rates can help grow your email list. Collecting emails using a plugin like SendPress means you can engage and monetize subscribers multiple…

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